The Olear Team at MJ Peterson has been named a finalist in Infotech WNY?s annual Buffalo Emerging Technology Awards Showcase (BETAS). The team is nominated in the category of Best Use of Digital Marketing.

This category honors a Western New York business using digital technologies for targeted, measurable, and interactive marketing of products or services to reach and convert leads into customers and retain them. InfoTech WNY is a professional organization promoting technology through networking, education, recognition and career enrichment.

The Olear Team uses digital marketing as a key component of their overall outreach methods. These efforts include a comprehensive website with dynamic content, original educational videos, and a blog that has been publishing since 2009 covering a vast number of real estate topics to assist buyers, sellers, older owners, executors and those with power of attorney, and more.

The team is honored to be nominated among several other Western New York businesses at the forefront of digital marketing, including Roswell Park Cancer Institute, LUMINUS, Trocaire College and InboundMD. The awards will be presented on May 4, 2017 at Buffalo Riverworks. Read more about the Infotech WNY BETAS here.