NEW OLEAR BANNERLet’s face it … everyone who lists their home for sale hopes it will sell quickly and for the asking price, if not more. Well, sometimes that does happen, especially when you use your head to sell smart!

For example, recent statistics show that more than 90 percent of homebuyers are using the internet in their housing search. And what helps sell a home quickly on the internet? Crisp, clear and colorful photos. While some individuals and Realtors are handy with a camera, many others are not. (Think of all those photos taken on your last family vacation where the tops of the heads were all cut off!) If you can afford it, hire a professional photographer to photograph your home so you can show if off at its very best. If that’s not in the budget, ask a friend or family member who enjoys photography as a hobby if they would be willing to lend a hand.

As we’ve mentioned many times before, you only get one chance to make a first impression (either with photos or an in-person visit), so you’d better be prepared to nail it! Additionally, consider listing your home on a Thursday or Friday to catch the early birds who are already making plans as to which houses to visit over the weekend.

Today’s last tip is to price your home appropriately … and we can’t stress this enough! Ask your Realtor for a comparative market analysis so you can see how similar homes in your neighborhood were recently priced. When in doubt, a good strategy is to actually list your home slightly lower than the comps with the ultimate goal of creating a bidding war among several interested parties. This can be tricky, so be sure to consult with an experienced Realtor.

For more information on preparing your home for sale, please visit www.olear.com.